Christian Voice rapped by ASA
An advert placed in the New Statesman by Christian Voice has been censured by the Advertising Standards Authority for claiming without justification that the HPV vaccine will increase teenage infertility. The ad prompted one complaint.
The ASA noted Christian Voice’s response. We considered, however, that the claim “Every government initiative, including the HPV vaccine, will increase it [teenage infertility]” was a statement of fact that was a matter open to substantiation. We noted the webpage submitted by Christian Voice, but we did not consider that that webpage in itself was sufficient to support the claim. Because we had not seen robust, scientific evidence that the HPV vaccine caused infertility in teenagers, we concluded that the claim had not been substantiated and was misleading.
The ad breached the CAP code clauses on Principles, Substantiation, and Truthfulness. However, experts expressed doubts that the ruling will stop Stephen Green from making unprincipled, unsubstantiated and untruthful statements in the future.
He is a Christian, after all